Dr Nina T Wylonis
Board-certified psychiatrist, Clinical Strategy
Clinical Excellence. Measurable Outcomes.
Mental health content carries risk. We take that seriously. Every JAAQ deployment is built on rigorous clinical governance and a proven methodology
Clinical excellence
Why it matters
Generic content can harm. Unvetted AI can mislead. Mental health requires expertise.
JAAQ was built by clinical experts, for clinical safety. Every piece of content, every AI response, every pathway is governed.
Our clinical team
Dr Pelumi Olawale
Psychologist, Clinical Content Lead
James Shepherd
CBT therapist, Content Specialist
Dr Arjun Patel
General Practitioner and VP Partnerships
Our standards
- Multi-layer content review (pre-production, production, post-production)
- Risk-based classification (high, moderate, standard)
- Contributor credentialing and validation
- AI with clinical guardrails, not bolted-on safety
- 10% conversation sampling for continuous quality
The 7-step JAAQ methodology
Every deployment follows a structured, enterprise-ready process:
- Choose the journeyIdentify the pathway where friction occurs
- Name the stuck momentPinpoint where anxiety peaks
- Define the operational painQuantify the cost
- Specify the desired actionThe single behaviour that changes outcomes
- Design the interventionContent, sequencing, signposting, safety
- Agree success metricsOperational, experiential, commercial
- Governance loopClinical review, versioning, optimization
Risk clarification
Content quality framework
High risk
Suicide, self-harm, trauma, addiction, eating disorders
Moderate risk
Depression, anxiety, medications, therapeutic tools
Standard risk
General wellbeing, resilience, stress management
Multi-layer review
Pre-production
Contributor screening, credential validation, question approval
Production
Mental health-trained team with clinical escalation
Post-production
Risk-based review with LLM-assisted evaluation
Communications
Samaritans, Mind, WHO Media Guidelines compliance
AI Safety
Certificate & Security
ISO 27001:2022
Information Security
ISO 9001:2015
Quality Management
Cyber Essentials
Certified
GDPR
Compliant
Security record
Zero data breaches. Ever.
Cyber insurance in place. Hosted on MS Azure and AWS with multi-region availability.
NHS Framework Readiness
JAAQ's existing certifications cover >80% of NHS-specific framework controls
DCB 0129
Clinical Risk Management
DTAC
Digital Technology Assessment Criteria
DSPT
Data Security and Protection Toolkit
AI safety
- Human-in-the-loopClinical oversight with LLM-as-evaluator
- Clear boundariesNo diagnosis, medical advice, or therapy mimicry
- Crisis integrationAutomatic signposting to emergency services
- Continuous monitoring10% conversation sampling
- Threshold managementAutomated escalation for high-risk scenarios
Governance Structure
Board of Directors & Executives
Ultimate accountability
Clinical Governance Committee
Content QC, AI Safety, Risk Management
Compliance & Security
GDPR, ISO 27001, Regulatory Affairs
Incident Committee
Cross-functional response, escalation, root cause
Clinical Advisory Board
External clinical oversight
Ready to activate change?
People don't know where to start. They drop off before getting help. They miss appointments. They don't use the benefits available to them.
The result? Rising costs. Poor outcomes. Frustrated people.
JAAQ changes this.